Advertising on ABPnews/Herald Platforms
ABPnews/Herald, an independent, nonprofit religion news organization, is the go-to information source for Baptists and other Christians across the nation.
Our Name: ABPnews/Herald reflects the historic merger on January 1, 2014, of two respected news organizations. Associated Baptist Press was established in 1990 as the first and only independent news service created by and for Baptists. The Religious Herald was the 185-year-old newsjournal for Baptists in Virginia and the Mid-Atlantic.
Our Audience: Our readers are the leaders, decision-makers and opinion-shapers in Baptist life, including pastors, staff and key church leaders in more than 4,500 congregations nationwide. Our core demographic areas are the Southwest, South, Southeast and Mid-Atlantic regions, from Texas to Virginia.
Our Digital and Print Platforms: ABPnews.com, our flagship website, offers original news and features, nationally recognized columnists, a wide range of guest commentaries, and aggregated content from other religion news sources. The website is updated every weekday, so users are assured of the latest news and most relevant commentary.
In January 2014, we launched the Herald, a bi-monthly, 24-page magazine, sent to donors, advocates and other stakeholders. Herald is mailed to members of our annual fund and to all other donors who have invested in our mission. It is sent to pastors and other ministry staff, state and national denominational leaders, executive staffs of funding partners and sponsor organizations, and to lay leaders in congregations across the country.
Each week we publish a trio of e-newsletters: ABPnews/Herald Today is distributed every business day; the Midweek Sampler on Wednesday; and the Weekend Reader on Saturday.
The ABPnews/Herald Blog complements our flagship website. All our news, feature and opinion content is also accessible via Twitter and Facebook.
Digital and Print Advertising: Banner and side box ads are available on ABPnews.com and on the ABPnews/Herald Today e-newsletter sent every business day to email subscribers. Display ads are available in the Herald magazine. Packages are available for a combination of digital and print advertising. Quantity discounts may be offered with a signed insertion order.
Classified Advertising: Classified ads for staff positions on ABPnews.com are $1.20 per word for 30 days and $2.00 per word for 60 days. Also, for $2.00 per word a classified can be placed on the website for 30 days and in one issue of the Herald magazine. Classifieds for commercial firms are $2.00 per word for 30 days.
Advertising Policy: Advertising on any ABPnews/Herald platform or product is limited to goods and services that are consistent with our mission. We reserve the right to reject or cancel any advertising for any reason at any time, including but not limited to any advertisement that in our judgment does not meet the values and standards reflected in our mission and values as a nonprofit, Christian news organization. Advertising that does not conform to ABPnews/Herald editorial or graphics standards also may be cancelled or rejected. Ultimate responsibility for determining the acceptability of advertisements rests with the Executive Director & Publisher.
We reserve the right to place the words "advertisement" or "paid advertisement" or other identifying terms on any advertisement.
Advertisements do not necessarily represent the views or endorsements of ABPnews/Herald's staff or its board of directors.